Amy Harmon’s excellent article in the New York Times describes how the Florida orange juice industry may soon be wiped out because of a new bacterial disease spread by an introduced insect. There could be a technology fix for the problem using genetic engineering, but the question is whether the growers will get to apply that solution. The sort of crisis situation now facing the Florida orange industry is not at all unique in the history of farming. There have been many times when some new pest threatened the economic viability of a major crop. Sometimes the pest “wins” and a particular farming industry simply goes away. In the mid 1880s when Coffee Rust made it from Africa to the coffee plantations that supplied England from Java and Sri Lanka, the industry collapsed, and so the English had to switch to tea to get their caffeine.